Marketing strategies. Belarusian experience
https://doi.org/10.28995/2073-6304-2023-4-74-88
Abstract
The author presented a description of modern marketing trends, features of their implementation in the Republic of Belarus, an assessment of the role of marketing in the activities of Belarusian companies, data on research of marketing goals, tasks used by Belarusian organizations of marketing technologies. The constraints and key marketing opportunities were analyzed
About the Author
S. V. Razumova
Belarusian State Economic University
Belarus
Belarus
Svetlana V. Razumova, Cand. of Sci. (Economics), associate professor
bld. 26, Partizanskii Avenue, Minsk, 220070
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Review
For citations:
Razumova S.V. Marketing strategies. Belarusian experience. RSUH/RGGU BULLETIN. Series Economics. Management. Law. 2023;(4):74-88. (In Russ.) https://doi.org/10.28995/2073-6304-2023-4-74-88
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