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Consumer crediting from the prospective of behavioural finance

Abstract

The article describes the evaluation of Russian Consumer Credit Segment. By using the sustainable informative representative selection the behavioural finance approach helps to analyze and determine key trends of excessive current consumption. Strategies for both consumers and banks are formed due to behavioural finance theories and concepts.

About the Authors

Ramil Bagiev
Russian State University for the Humanities; “Deloitte & Touch CIS”
Russian Federation


Anastasia Gukovskaya
Russian State University for the Humanities
Russian Federation


References

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Review

For citations:


Bagiev R., Gukovskaya A. Consumer crediting from the prospective of behavioural finance. RSUH/RGGU BULLETIN. Series Economics. Management. Law. 2016;(3):44-54. (In Russ.)

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ISSN 2073-6304 (Print)